Research indicates that consumers are using herb afternoon tea leaf tea tea harvests because of their health benefit. ground on this fact, our tauten has developed a raw productherbal tea tea tea suitable for the elderly. This selling plan identifies our firms merchandising objectives and how to visit them within our worry environment. I. Overall merchandising objectives Our firm seeks to a) come on as a leading provider of herbal tea b) Sell its products that meet the needs of the target population. c) Develop advertisement plans that promote sales of the product. II. Specific selling objectives Based on the above marketing strategies, our firm has formulated other specialised marketing strategies. As identified by Shimp (2008), detail marketing goals are vital in achieving overall marketing objectives. Our particular proposition marketing objectives are: a) Develop a popula r sponsor of herbal tea that willing become the favorite herbal tea solution within tierce calendar months. b) Carry let on an online research in New York for a month on the health needs of the elderly and in ordering to notice the ingredients of the tea. c) Research for local media solutions and create effective advertisements that will get thrice a week for a end of three weeks III.
Marketing strategies The role of an effective marketing schema cannot be underestimated. According to Pinson (2008), an effective marketing strategy is innate in creating a competitiv e edge by a business in a given market. With! our firms aiming to achieve the defined marketing goals, there following marketing strategies were developed and create from raw stuff to be implemented once the herbal tea has been developed. a) The new herbal tea will be packed in tea bags that resemble other tea products in the market. In addition, the herbal tea will be finely grounded and fit(p) in well labeled labeled boxes bearing the shibboleth brawny tea, b) The distribution of our herbal...If you want to get a sufficient essay, order it on our website: OrderCustomPaper.com
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